Cheap Trick - John Varvatos

This is kinda news from Fashion Week in New York a few weeks ago, but US rock band Cheap Trick recreated its "In Color" motorcycle riding for clothing designer John Varvatos in his new ad campaign.

"The Cheap Trick guys have an almost uncontainable energy," said Varvatos, in a statement. "This season is one that embodies a freewheeling style that is so quintessentially America. The campaign continues to be about iconic rock n ' rollers caught in real moments."



Daily Swarm's got more.

And what's this I read at Cheap Trick's web site ???
NEW DATE!!!!
6/28/08
Los Angeles, CA
Hollywood Bowl
"Sgt. Pepper Revisited with The Hollywood Bowl Orchestra"

Now THAT should be a concert to end all others....